top of page
Mints by Cadbury
Branding/ Packaging
Disclaimer
This packaging project is solely intended for academic purposes. No commercial benefit or profiteering intended. The copyright to the logo and wordmark rests with the parent brand.
Brand Tagline
A Breath of Fresh Air
Dimensions of Packaging- 6.5cm X 4cm
Brief
Cadbury is a popular brand for the masses that stands for chocolate and chocolate based food products. Everyone instantly connects Cadbury to chocolate for the same reason. Cadbury is now launching a new collection: Mints.
Target Audiene
15-65 years
Tier 1 and 2 cities, towns
All income groups
Typography, Color Palette
Key-line Drawing
Flavor Range
bottom of page